What Is Tour Booking?

Tour booking means to buy travel products for a event, from an online booking and payment platform, typically through a website that offers the same.

Most operators now emphasise responsible travel, carbon reduction and promoting the communities they travel to. If this is a value you care about, make sure your operator cares.

How to book a tour
People get into music because they like to be creative – and tour is such an overwhelming amount of planning and organization that goes into travelling, securing contracts, selling merchandise – it can be overwhelming to a fresher artist with little or no experience.

: If you would like to make it easy to book, you can hire a promoter who can assist you in locating venues and scaling up your show to attract more people – all the while saving you time and effort.

Figure out based on your social media data which markets your audience lives in. And now, that you know, it will let you design a tour which involves these areas. In addition, each show needs to have a day of show schedule so everyone involved in planning can communicate load in times, parking, doors & sound check, set length, hospitality events, etc – plus they don’t lose equipment or merchandise!

How to find a promoter
You have to network with promoters and venue bookers if you are a new band that wants to go beyond the scene, and develop your fan base from there. Other have local promotions teams who can get your music picked up on radio stations as well as get more fans to venues.

Another good source of publicity is from friends or industry people. Request for recommendations, request for a list of references and call directly so you can assess their experience with this promoter.

Email prospective promoters with short and to-the-point emails. Include an introduction, phone number and gig list; mention that you want to play at their space – they will know your music is serious business, an early gig could even be an extra selling point!

How to acquire a space.
Step one to taking care of an event venue well is having direct access to the space. They probably have a ton on their plate and are in charge of a lot of different projects at the same time so try to keep the first few conversations as brief and efficient as possible.

: After you’ve connected, book a visit to see the location and coordinates. And you want to make sure you understand its maximum size so that you don’t overbook it and cause hazards during your event.

Ensure parking, catering, services and facilities, feel and ambience, which is sufficient for your needs. Also make sure there’s an easy online booking platform and various forms of payment available to maximise conversions and create trust with customers; 24/7 payment support ensures the maximum bookings and revenue.